CLIENT: TOYOTA

AGENCY: Dentsu

DIRECTOR: Laurent Barthelemy

For this project, we flew to Nicaragua to capture an incredibly moving story of a Paralympian who suffered and overcame every challenge of Cerebral Palsy. 

In his story, he is not the only protagonist. His mother takes a huge role of pushing through while everyone believed him not to survive. Without her, his story is not complete. We took a special approach of having them write a letter to each other. This was their first time for them to do this from their on-going journey, and it was more powerful than we expected. We hope this inspires many of you, especially those who are challenging their own “impossible”.

This film is part of the global campaign for Toyota and the International Olympic Committee #startyourimpossible.