We produced a TV commercial / corporate film for Toray’s US market.
Built around dynamic shots from Toray’s partnership with Major League Pickleball, the film explores the value created by “the power of materials,” connecting people and society not only through sports, but also through the products, mobility and infrastructure that support everyday life.
Working as one team with our partners in Japan and the US, we handled everything end-to-end — editing, English copy development, footage licensing, and broadcast ad delivery/traffic across the US — helping bring the project together as Toray celebrates its 100th anniversary.
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